Download E-books Identify: Building Brands Through Letterhead Logo and Business Cards PDF

By Charlotte Rivers

Identify presents sensible recommendation for designers and their consumers on developing potent company identity.

This is a realistic advisor that mixes sound suggestion on getting to know, commissioning, briefing, designing and generating a easy id method -- emblem, letterhead and company playing cards -- with a survey of the main winning identities from all over the world. Identify additionally examines comparable concerns akin to exchange mark laws, and is derived with a complete thesaurus of terms.

For a person constructing company identification, from small companies to charities and academic associations, advertising and marketing departments and architects may still locate this publication invaluable.

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